The maternity fitness apparel industry caters to expectant and new mothers keen on maintaining their fitness regimen. The sector comprises companies that specialize in designing and manufacturing stylish and comfortable fitness wear that accommodates the changing bodies of these women. From athletic bras to yoga pants and moisture-wicking tops, these apparel are designed to provide support, flexibility, and breathability while ensuring the safety of both mother and baby. With increasing focus on health and wellness, this industry is constantly innovating, integrating sustainability practices and leveraging advancements in fabric technology to cater to the evolving demands of its audience.


Top 24 Maternity Fitness Apparel Companies

1. Kindred Bravely

  • Website: kindredbravely.com
  • Headquarters: Oceanside, California, United States
  • Founded: 2015
  • Headcount: 51-200
  • Latest funding type: Acquired
  • LinkedIn

Kindred Bravely offers maternity and nursing wear for new moms. Their products include bras, underwear, clothing, and sleepwear designed for comfort and style. They also provide accessories like socks, breast pads, and soothing wellness products. With a focus on providing support and making motherhood easier, Kindred Bravely is dedicated to helping mothers feel confident and comfortable throughout their pregnancy and breastfeeding journey.


2. Boob Design AB

Boobdesign.com is a sustainable maternity clothing company that offers high-quality and eco-friendly clothing for pregnant and nursing women. Their clothes are produced with care and made from sustainable materials, emphasizing design and function.


3. Cherry Melon

Cherry Melon is a South African maternity wear brand that offers a collection of tops, pants, dresses, and other maternity basics. They provide specialized gear for pregnant women, aiming to make their journey through motherhood more comfortable and confident.


4. Fitness Two

For Two Fitness offers maternity athletic wear for expecting mothers. Their clothing line features comfortable and stylish workout clothes that are perfect for staying active during pregnancy and into the postpartum period.


5. FitMom Athletics

  • Website: fitmomathletics.com
  • Headquarters: Durham, North Carolina, United States
  • Founded: 2017
  • Headcount: 51-200
  • Latest funding type: Grant

FitMom Athletics is an active wear company that offers supportive and comfortable clothing for pregnant women and new moms to exercise in.


6. Emamaco

Emamaco is a clothing company offering pregnancy and post-pregnancy clothing including leggings, shorts, bodysuits, shapewear and nursing wear.


7. WobblyWalk

Wobbly Walk is a maternity clothing brand offering a fashionable collection of maternity clothes, nursing wear, and feeding accessories.


8. Lorna Jane

  • Website: lornajane.com.au
  • Headquarters: Eagle Farm, Queensland, Australia
  • Founded: 1989
  • Headcount: 1001-5000
  • Latest funding type: Series Unknown
  • LinkedIn

Lorna Jane is an Australian company that offers a wide range of clothing, including skirts, dresses, tights, leggings, and jackets. They specialize in providing high-quality, fashionable activewear and sportswear for women.


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10. Muscle Nation

Muscle Nation is a fitness apparel and supplement brand that offers a wide range of products including activewear, protein powders, pre-workouts, and accessories. With a focus on quality and style, Muscle Nation provides products for both men and women to support their fitness journey.


11. Dongguan Danlang Industrial Investment Co., Ltd.

Danlang is a women's activewear manufacturer based in China that produces seamless workout clothing for various activities like fitness, yoga, and training.


12. Skin'Up

  • Website: skin-up.com
  • Headquarters: Azay-Le-Rideau, Centre-Val De Loire, France
  • Founded: 2005
  • Headcount: 11-50
  • LinkedIn

Skin-up.com offers functional clothing for athletes, including compression shorts, leggings, t-shirts, and underwear. They provide products for men, women, and maternity, with options for slimming and triple action garments. The company focuses on delivering high-quality sportswear and promoting well-being and fitness.


13. Lorna Jane UK

Lorna Jane is a women's activewear brand that focuses on creating high-quality sports bras and other activewear made from technical fabrics in order to provide optimal comfort and support for active women.


14. Marena

  • Website: marena.com
  • Headquarters: Lawrenceville, Georgia, United States
  • Founded: 1994
  • Headcount: 51-200
  • LinkedIn

Marena is a company that offers medical-grade compression garments to support the body during pregnancy and aid in post-surgical recovery. They provide a range of products including bodysuits, binders, bras, and face masks, all designed to offer consistent and targeted compression. With their innovative design and use of TriFlex™ fabric, Marena ensures superior stretch, antimicrobial protection, and comfort.


15. Ingrid & Isabel, LLC

Ingrid & Isabel is a brand that offers a wide range of maternity and baby products. They provide clothing, accessories, and skincare products that cater to expecting moms and their babies.


16. Clothing Concept

Oito.Um is a clothing brand that creates comfortable and fashionable sportswear for women while also promoting social and environmental responsibility.


17. Mothers Gestantes Comercio De Roupas E Acessorios

Mother’s Gestantes is a fashion store specialized in maternity clothing, offering a wide range of products including jeans, dresses, tops, activewear, swimwear, lingerie, and more. They work with well-known brands such as Megadose and Emma Fiorezzi, providing high-quality and comfortable clothing for pregnant women.


18. Cadenshae Ltd

Cadenshae is one of the leading producers of activewear designed specifically for nursing Mums. The brand provides mums around the globe with a range of bras, tops and hoodies that give them the support and functionality they need without compromising on quality, colour and style. 2 years after launching, Cadenshae is now selling globally through a variety of online channels and stockists. Our customer database has doubled over the first 2 years and we are now quickly becoming the 'go-to' fitness brand for new mums. As a customer focused business we're delighted to take onboard all feedback from our mums around the world. Making the review process simple means we're on the pulse of what matters and currently 97% of all reviews we receive are 5 stars. Cadenshae is leading the way with the fit mum revolution and empowering mothers to be the best mums they can. We welcome great people with a passion for a fit, healthy and happy lifestyle to join our growing team. Please get in touch to find out about existing opportunities.


19. Sports Bras Direct

Sports Bras Direct is an online retailer offering an extensive range of sports bras, crop tops and maternity wear for women in Australia.


20. Kiabi

  • Website: kiabi.com
  • Headquarters: Hem, Nord, France
  • Founded: 1978
  • Headcount: 5001-10000
  • LinkedIn

Kiabi.com is a fashion retailer offering a wide range of clothing and accessories for men, women, and children. They provide casual and formal wear, maternity clothes, and plus-size options, as well as home decor items. Kiabi aims to provide affordable and trendy fashion for all.


21. Athleta

  • Website: athleta.com
  • Headquarters: San Francisco, California, United States
  • Founded: 1998
  • Headcount: 1001-5000
  • LinkedIn

Athleta.com is an online retailer that offers a wide range of athletic apparel and accessories for women. They provide stylish and functional clothing designed for various sports and activities.


22. Vertbaudet

Vertbaudet is a French brand specializing in children's products. They offer a wide selection of baby and children's clothing, as well as nursery items, toys, and furniture needed to furnish children's rooms. They also provide maternity and nursing clothing. With an extensive product catalog available on their website and in their network of stores, Vertbaudet offers services such as a baby registry and gift cards.


23. Albion Fit

  • Website: albionfit.com
  • Headquarters: Salt Lake City, Utah, United States
  • Founded: 2012
  • Headcount: 51-200
  • LinkedIn

Albion Fit is a company that offers a wide range of swimwear, fitness apparel, leisurewear, and dresses for men, women, and kids. They provide high-quality, stylish and comfortable clothing for various occasions.


24. Zee Rucci

Zee Rucci is a company that offers a wide range of clothing and lingerie products. They provide a platform for both individuals and businesses to purchase these items. With a focus on quality and customer satisfaction, Zee Rucci aims to cater to various customer needs.


Want to find more maternity fitness apparel companies?


If you want to find more companies that offer stylish, comfortable, and performance-oriented maternity fitness apparels you can do so with Inven. This list was built with Inven and there are hundreds of companies like these globally.


With Inven you'll also get to know the company's:


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...and a lot more!