Top 19 Premium Funnelytics Alternatives: An Overview
Top 19 Premium Funnelytics Alternatives: An Overview
Funnelytics.io is a groundbreaking analytics platform that caters to optimizing marketing funnels for e-commerce, SaaS, and online education companies, along with consultants and agencies. It offers enhanced visibility into web performance, identification of potential issues, and aids in making informed decisions for increased conversions through visual analytics and in-depth customer behavior insights. The realm in which it operates is brimming with competition, offering a variety of solutions, from digital advertising optimization like TrackAd.ai to marketing automation and attribution platforms like justtrack.io. With the growing emphasis on data-driven decisions, the need for alternatives is constantly growing, which could shape the industry's future.
Top 19 Funnelytics alternatives
1. TrackAd
- Website: trackad.ai
- Headquarters: Paris, Paris, France
- Founded: 2014
- Headcount: 11-50
TrackAd.ai is a leading platform for digital advertising optimization. They provide comprehensive analytics on the customer journey and track the effectiveness of each touchpoint. With a focus on efficiency and customer success, TrackAd.ai helps businesses measure the real effectiveness of their campaigns and make data-driven decisions.
2. justtrack
- Website: justtrack.io
- Headquarters: Hamburg, Hamburg, Germany
- Headcount: 11-50
Justtrack.io provides a marketing automation and attribution platform that offers custom tracking URLs, user acquisition automation and optimization, as well as cost and revenue aggregation. They handle the integrations with major marketing channels, allowing businesses to gain insights into their users and optimize campaigns with reliable data.
3. OptiMine Software, Inc.
- Website: optimine.com
- Headquarters: Minneapolis, Minnesota, United States
- Founded: 2008
- Headcount: 11-50
- Latest funding type: Debt Financing
OptiMine is a marketing measurement and optimization company that offers unified top-down strategic planning and bottom-up tactical guidance. They provide actionable insights and scenario planning to help brands grow their revenues and improve customer acquisitions. OptiMine measures the cross-channel performance of digital and traditional marketing channels, and offers solutions for online and offline conversions. They use AI, machine learning, and cloud computing to deliver accurate and high confidence results. OptiMine's platform helps marketers comply with regulations and enhance consumer privacy protection.
4. Crazy Egg
- Website: crazyegg.com
- Headquarters: La Mirada, California, United States
- Founded: 2006
- Headcount: 11-50
Crazy Egg is a website optimization tool that helps businesses identify and fix issues on their website in real-time. With features like heatmaps, recordings, A/B testing, and surveys, Crazy Egg allows businesses to understand the customer journey and make data-driven design changes. It offers easy setup, integrations with popular services like Shopify and WordPress, and provides insights on traffic analysis and errors tracking.
5. Oto CRM
- Website: otocrm.com.br
- Headquarters: Porto Alegre, Rio Grande Do Sul, Brazil
- Founded: 2020
- Headcount: 201-500
OtocRM is a customer relationship management platform that helps businesses create targeted customer audiences and export them to leading marketing clouds. It allows businesses to track customer interactions, both in-store and online, and provides personalized messaging templates for sales teams. OtocRM empowers salespeople by centralizing online and offline sales data, behavior information, and performance metrics, enabling them to become the driving force behind omnichannel retail. Through its features, OtocRM aims to transform traditional retail into a customer-centric, data-driven, and digitally optimized experience.
6. FastSensor
- Website: fastsensor.com
- Headquarters: Wilmington, Delaware, United States
- Founded: 2013
- Headcount: 11-50
FastSensor is an AI-powered company that specializes in analyzing and interpreting data to provide advanced analytics solutions. They help businesses optimize customer interactions, improve marketing effectiveness, and deliver exceptional customer experiences. Their solutions include foot traffic analytics, customer engagement metrics, and online performance monitoring.
7. Sendlane
- Website: sendlane.com
- Headquarters: San Diego, California, United States
- Founded: 2013
- Headcount: 51-200
- Latest funding type: Series A
Sendlane is a unified email and SMS marketing platform for eCommerce businesses. They offer customizable automation funnels, deep-data integrations, multivariable segmentation, real-time analytics, and multivariate testing. With their platform, businesses can send tailored messages to high-intent visitors based on their website activity and engagement to drive conversions. Sendlane's goal is to help eCommerce brands create personalized experiences, increase revenue, and maximize store growth.
8. e-dialog
- Website: e-dialog.group
- Headquarters: Wien, Austria
- Founded: 2003
- Headcount: 51-200
e-dialog.group is a data-driven marketing company specializing in digital analytics and marketing automation. They offer holistic cross-channel campaigns, programmatic display, social media advertising, and search engine advertising. Their expertise lies in utilizing data science and AI in marketing and retail, as well as providing attribution and MMM solutions. With offices in Berlin, Düsseldorf, Wien, and Zürich, they have a team of experts dedicated to optimizing campaigns and delivering high ROI performance.
9. Kochava
- Website: kochava.com
- Headquarters: Sandpoint, Idaho, United States
- Founded: 2011
- Headcount: 51-200
Kochava is a mobile measurement partner (MMP) that provides holistic attribution and data analytics solutions. With their Always-on Incremental Measurement, they offer accurate measurement and tracking of mobile advertising effectiveness. Their SmartLinks™ and Dynamic Deep Linking solutions help improve user engagement and enable personalized marketing campaigns. They serve various verticals such as gaming, fintech, QSR/food & drink, media & entertainment, travel & hospitality, shopping, and eCommerce.
10. Tenjin
- Website: tenjin.io
- Headquarters: San Francisco, California, United States
- Founded: 2014
- Headcount: 11-50
- Latest funding type: Seed
Tenjin.io is a company that provides a data platform for mobile app developers. They offer analytics, attribution, and data warehousing solutions to help developers optimize their apps' performance and marketing strategies.
11. Mixpanel
- Website: mixpanel.com
- Headquarters: San Francisco, California, United States
- Founded: 2009
- Headcount: 201-500
- Latest funding type: Series C
Mixpanel is a powerful analytics platform that allows businesses to build funnels, analyze user flows, create cohorts, and make data-informed decisions. With Mixpanel, users can easily track and understand user behavior, retention rates, and conversion rates. The platform offers interactive reports, limitless segmentation, and scalable infrastructure to help businesses measure and improve their performance.
12. Segment
- Website: segment.com
- Headquarters: San Francisco, California, United States
- Founded: 2012
- Headcount: 501-1000
- Latest funding type: Acquired
Segment is a customer data platform that helps businesses collect, analyze, and activate their customer data. With a single API, Segment allows companies to standardize their data collection across multiple platforms and channels. It provides real-time integrated data flows and offers a unified view of the customer, enabling personalized marketing campaigns and data-driven decision-making.
13. eSite Analytics
- Website: esiteanalytics.com
- Headquarters: Mt. Pleasant, South Carolina, United States
- Founded: 1998
- Headcount: 11-50
eSite Analytics is a company that offers website analytics and optimization solutions. They provide businesses with valuable insights and data to improve their online presence and maximize their website's performance. With their advanced analytics tools and expertise, eSite Analytics helps companies enhance their user experience, increase conversions, and drive revenue growth.
14. Happydemics
- Website: happydemics.com
- Headquarters: Paris, Île-De-France, France
- Founded: 2015
- Headcount: 51-200
- Latest funding type: Series Unknown
Happydemics is a company that specializes in measuring brand performance and advertising effectiveness. They provide insights and analytics to help businesses track the impact of their marketing campaigns and improve ROI. With a focus on brand awareness and advertising performance, Happydemics offers solutions for measuring the popularity of brands and optimizing advertising strategies.
15. Improvely
- Website: improvely.com
- Headquarters: Lansdale, Pennsylvania, United States
- Founded: 2012
- Headcount: 51-200
Improvely is a marketing analytics platform that monitors performance and detects fraudulent activity. It offers features such as conversion tracking, affiliate marketing, and click fraud monitoring to help businesses optimize their online advertising efforts.
16. Factors.AI
- Website: factors.ai
- Headquarters: Stamford, Connecticut, United States
- Founded: 2020
- Headcount: 11-50
- Latest funding type: Seed
Factors.ai is an analytics software company that offers automated, AI-powered optimization insights to improve marketing strategy and ROI. They provide data-driven solutions for tracking and analyzing metrics across campaigns, websites, CRMs, and more.
17. Adverity
- Website: adverity.com
- Headquarters: Vienna, Wien, Austria
- Founded: 2015
- Headcount: 201-500
- Latest funding type: Series D
Adverity is a data integration and analytics platform that frees up 80% of the time spent on data integration, mapping, and cleansing. Trusted by leading agencies and brands, Adverity offers a fully-integrated data platform for teams that run on data, with visualizations and proactive analytics features.
18. AppsFlyer
- Website: appsflyer.com
- Headquarters: San Francisco, California, United States
- Founded: 2011
- Headcount: 1001-5000
- Latest funding type: Series Unknown
AppsFlyer is a leading provider of mobile marketing analytics and attribution solutions. They help businesses track and optimize their marketing campaigns across multiple channels to maximize their return on investment.
19. InsightSquared (acquired by Mediafly)
- Website: insightsquared.com
- Headquarters: Boston, Massachusetts, United States
- Founded: 2010
- Headcount: 51-200
- Latest funding type: Acquired
InsightSquared is a revenue intelligence platform that offers machine learning models to assess the entire customer journey. It helps businesses understand key activities, processes, behavior, and likely results. The platform allows users to capture and analyze real-time conversations, transcripts, keywords, trends, and talk time to enrich different aspects of the business, such as forecasts, reporting, marketing campaigns, and competitive positioning.
Want to find more Funnelytics alternatives?
If you want to find more companies like Funnelytics that offer various marketing analytics and optimization solutions you can do so with Inven. This list was built with Inven and there are hundreds of companies like these globally.
With Inven you'll also get to know the company's:
- Ownership: Which of these are private equity backed? Which are family-owned?
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...and a lot more!
