The public relations industry in Alabama is a dynamic ecosystem of companies offering a myriad of services. These firms specialize in crafting tailored strategies to project a positive image for their clients to their stakeholders. Their offerings span from traditional PR activities, such as media relations and crisis management, to digital ones, including social media and content marketing. With an acute understanding of the regional nuances, these Alabama-based firms cater to various sectors – startups, healthcare, government, education, and more. As businesses continue to recognize the significance of sustainable reputation management, the local PR industry is poised for further growth.


Top 20 public relations companies in Alabama

1. Intermark Group

Intermark Group is a marketing agency that integrates psychology and marketing into advertising plans. They offer strategic marketing and ad planning services, small business marketing and advertising services, advertising creative creation, interactive marketing services, media services, and public relations.


2. Red Sage Communications, Inc.

Red Sage is a trusted, responsive marketing and website design company headquartered in Downtown Decatur, Alabama. They offer traditional and digital marketing, advertising, public relations, and website design solutions to clients across the Southeast. With a focus on creativity, data, and analytics, they deliver effective marketing strategies for small to midsize companies in various industries.


3. Panorama Public Relations

  • Website: prview.com
  • Headquarters: Bham, Alabama, United States
  • Founded: 1998
  • Headcount: 11-50
  • LinkedIn

Panorama Public Relations is a strategic communications company that helps businesses communicate brand messaging to media outlets and key stakeholders. They specialize in positioning companies for success and increasing brand profitability.


4. Metro Monitor

Metro Monitor is a comprehensive media monitoring service provider in the USA with news archive covering all 210 U.S. television markets. They offer real-time access to TV news clips, online news, and social media monitoring services, ensuring their clients have access to vital media content for making informed strategic and public relations decisions.


5. Carleton PR

Carleton PR is a full-service PR firm that specializes in promoting professionals and their businesses. They offer services such as developing and executing government relations and crisis management plans, researching the market, targeting an audience, and developing an effective message that is promoted through various media.


6. Markstein

  • Website: markstein.co
  • Headquarters: Birmingham, Alabama, United States
  • Founded: 2003
  • Headcount: 11-50
  • LinkedIn

Markstein is a creative communications agency that unlocks opportunity through insightful storytelling and modern marketing.


7. Sprouthouse Agency

Sprouthouse is a communications agency that helps businesses grow by offering editorial press coverage, digital media solutions, and aligning partnerships.


8. 24 Communications

  • Website: 24c.co
  • Headquarters: Montgomery, Alabama, United States
  • Founded: 2006
  • Headcount: 11-50
  • LinkedIn

24 Communications is a full-service marketing and advertising agency that offers brand identity, strategic marketing, advertising, website design, public relations, and content development services to help clients achieve their unique sales and advertising goals.


9. Big Communications

  • Website: bigcom.com
  • Headquarters: Birmingham, Alabama, United States
  • Founded: 1995
  • Headcount: 51-200
  • Latest funding type: Acquired
  • LinkedIn

Bigcom.com is a national branding, marketing, and advertising agency based in Birmingham, AL. They help organizations uncover and articulate their core truths, creating effective strategies and meaningful content. With expertise in content marketing, public relations, and digital presence, they strive to connect brands with their target audience through powerful storytelling.


10. o2ideas

  • Website: o2ideas.com
  • Headquarters: Birmingham, Alabama, United States
  • Founded: 1967
  • Headcount: 11-50
  • LinkedIn

o2ideas is an advertising and marketing communications agency that helps ambitious brands reach the next level. With over 50 years of experience, they provide creative solutions and spot-on strategies across various digital initiatives. Their world-class work and dedication to going the extra mile set them apart from other agencies.


11. Aurora Video Productions

AuroraProductions delivers a targeted, thoughtful message to your best customer with all the power and distinction of your brand at the forefront. Utilizing a consultative marketing approach, AuroraProductions is your guide for helping you define your brand, craft your story and deliver that story to your audience. Our key differential is simple: we become one with your brand and LISTEN to your needs. We realize that it's hard to impress and grab attention of the savvy consumer...Our creative approach will dive right into the sweet spot and deliver results! With a multimedia platform we mix it all together creating a fully integrated digital experience.


12. McKinley Communications, Inc.

McKinley Communications is a full-service marketing firm that offers identity research and development, campaign development, direct marketing, web strategy and advertising, public relations, internal marketing, and collateral development to regional, national, and international clients.


13. Stafford &a; Associates

Stafford & Associates, Inc. is an advertising and public relations firm, which successfully connects clients to their target markets through the vast expanse of advertising, public relations, strategic planning, and marketing. We look at every client situation as unique. We customize the elements you need to impact your audience in a powerful way. We build a bridge for you through the use of the right creative, media, timing, and elements to bring effective, cost efficient results now! It is one-stop with us. We take care of your entire marketing needs with an experienced, professional team, who brings expert knowledge and solutions. We are here to accommodate your needs. Whether you have a one-time project or an ongoing marketing program for us to handle, we will provide you with answers which are exceptional, creative, professional, and uniquely yours. We form a strategy based on years of experience in developing successful approaches to address the specific goals and objectives of our clients. Let Stafford & Associates handle your marketing needs to connect your business to your successful future now! Advertisingand public relations that builds a bridge to a better future for you now!


14. The Lollar Group

The Lollar Group provides media relations, special event management, crisis management, brand development and management, and government, community and diversity relations services to clients.


15. Just Drive Media

Just Drive Media is a data analytics company that specializes in public relations, social media, content marketing, and customer advocacy. With over 15 years of experience, they deliver outstanding results that impact both the hearts of audiences and their clients' bottom line.


16. JLM Communications

  • Website: jlmcoms.com
  • Headquarters: Anniston, Alabama, United States
  • Founded: 2015
  • Headcount: 1-10
  • LinkedIn

JLM Communications, who provides public relations in Alabama and throughout the U.S., has worked on both national and local campaigns. We strive to provide each client with personalized interactions to fully understand your brand identity desires and the message YOU want to deliver to potential customers and clients. We can help you launch amazing brands and help to get you noticed. As digital media continues to grow we stay current with each new step. We are committed to keeping your information fresh and your customers coming back for more. JLM Communications understands that a business is not just a product but a part of the community in which they service. We ensure our clients that we conduct the proper research of the target market prior to launching any programs to gain the most attention.


17. Video

  • Website: 02ideas.com
  • Headquarters: Birmingham, Alabama, United States
  • Headcount: 1-10

o2ideas is one of the most respected advertising and marketing agencies in Birmingham, Alabama, and throughout the Southeast with interactive web design, video, TV, radio, public relations, digital, media and creative services.


18. Davis South Barnette & Patrick Advertising & Public Relations

Davis South Barnette & Patrick is an advertising and public relations agency that helps brands discover their true strengths, target their audience, and create innovative solutions. They have a track record of generating results in various industries.


19. Style Advertising, Marketing & Public Relations

STYLE Advertising is an Alabama-based agency that specializes in advertising, brand identity, public relations, social media, and web development. With over 150 years of combined experience, the team is dedicated to helping clients reach their goals through eye-catching and impactful design. They leverage media relationships to enhance brand credibility and offer digital marketing solutions. STYLE Advertising has a long-standing reputation in the industry, continuously operating since 1970.


20. Copperwing

Copperwing is a design and marketing firm based in Montgomery, Alabama, serving businesses across the state and the Southeast. They specialize in website design, advertising, branding, and digital marketing.


Want to find more public relations companies?


If you want to find more companies that offer diverse services, from strategic marketing to brand positioning you can do so with Inven. This list was built with Inven and there are hundreds of companies like these globally.


With Inven you'll also get to know the company's:


  • Ownership: Which of these are private equity backed? Which are family-owned?
  • Contact data: Who are the owners and CEO's? What are their emails and phone numbers?
  • Financials: How do these companies perform financially? What are their revenues and profit margins?

...and a lot more!