The sports marketing industry in Alabama caters to a diversified range of clients, providing innovative and creative solutions to promote sports events, clubs, and related businesses. These companies leverage digital technology, events organization, brand management, and strategic partnerships to captivate audience and maximize brand loyalty. With expertise in engaging fans, monetizing sports events, and fostering global exposure, these companies play a critical role in the vibrant, growing sports industry in Alabama. The future will likely see these firms increasingly adopting digital media strategies and unique fan engagement opportunities to stay competitive.


Top 21 sports marketing companies in Alabama

1. Knight Eady

Knight Eady is a full-service event and creative agency focused on sports. We provide strategic and creative solutions to help businesses strengthen and grow their audience through sports events. Our expertise lies in creating compelling experiences that leave a lasting impression on fans, allowing them to connect with and identify with brands. Based in Birmingham, AL, we handle every element of event production, from start to finish.


2. SportsEvents Magazine

Sports Events Media Group provides digital marketing solutions for sports events to help them promote, engage and monetize their fans.


3. The World Games 2022 Birmingham

  • Website: twg2022.com
  • Headquarters: Birmingham, Alabama, United States
  • Founded: 2015
  • Headcount: 11-50
  • LinkedIn

TWG 2022 is an international multi-sport event organized with the support of the International Olympic Committee. It showcases a New Generation of Global Sports, with over 30 sports in which elite athletes from over 100 countries compete for gold. The event will be held in Birmingham from July 7-17.


4. Big Communications

  • Website: bigcom.com
  • Headquarters: Birmingham, Alabama, United States
  • Founded: 1995
  • Headcount: 51-200
  • Latest funding type: Acquired
  • LinkedIn

Bigcom.com is a national branding, marketing, and advertising agency based in Birmingham, AL. They help organizations uncover and articulate their core truths, creating effective strategies and meaningful content. With expertise in content marketing, public relations, and digital presence, they strive to connect brands with their target audience through powerful storytelling.


5. Bold Agency

Bold Agency is a strategic creative agency that blends creativity with strategy to position and grow brands through marketing and branding tactics both online and in-person.


6. Bruno Event Team

Bruno Event Team is the industry leader in dedicated sports event management. Established in 1995, we provide services to professional athletes, sponsors, and ticket consumers. Our team of professionals specializes in event management, marketing, and operations.


7. Dunkin Lewis Inc

Dunkin-Lewis is one of the oldest and largest sales and marketing agencies in the country, specializing in the Outdoor Industry. With over 60 years of experience, our goal is to promote profitability, eliminate problems, and maximize sales for our customers and factories. We offer nationwide coverage and also specialize in international markets.


8. Hare Communications

Hare Communications provides web design, marketing, advertising and public relations services.


9. Lee Marketing Group

Lee Marketing Group is a comprehensive marketing solution company that offers a range of services including print, radio, digital media marketing, apparel, and websites. They help businesses with their marketing needs and provide creative services.


10. Martin Retail Group

Martin Retail Group (MRG) is a company that has been focused on brands at the retail level for over 40 years. They are dedicated to helping brands keep moving by assisting consumers in making purchasing decisions. MRG works in various ways, partnering with other agencies, serving as the agency-of-record, or taking on projects. They provide comprehensive solutions for businesses in the retail industry.


11. Inflcr

  • Website: inflcr.com
  • Headquarters: Birmingham, Alabama, United States
  • Founded: 2017
  • Headcount: 11-50
  • Latest funding type: Convertible Note
  • LinkedIn

INFLCR provides a content platform for elite athletes to build their brand value safely and monetize it through top-notch education, social media value metrics, and NIL monetization opportunities.


12. Lewis Communications

Lewis Communications is a full-service branding and digital agency that helps businesses grow through powerful business intelligence and creative solutions. With a holistic approach, they deliver predictable revenue growth, measurable ROI, optimized marketing efficiency, and lifetime customer value.


13. Red Square Agency

Red Square Agency is a brand strategy and advertising agency that helps great brands create what comes next.


14. Scs

  • Website: scsworx.com
  • Headquarters: Madison, Alabama, United States
  • Founded: 1987
  • Headcount: 11-50
  • LinkedIn

SCSWorx is a company that offers brand development solutions and creates immersive branding experiences for its clients. They specialize in blending physical and digital space to help brands connect with their audiences.


15. Boosters Incorporated

Boosters Promo is a company providing a vast range of promotional products like customizable apparels, drinkware, office items, electronic gadgets and awards to businesses for their branding needs.


16. Bone-a-fide Aussie Rescue Krewe

BARK is a group of Australian Shepherd lovers who help find new homes for Aussies in the Southeastern United Statess.


17. Mighty

You work hard to grow your brand and generate more raving fans. We partner with people like you who want to build long-term brand value by offering remarkable, quality products, services, and experiences for consumers. We don't generate customers. We help build long-term clients and relationships because the lifetime value is always higher when they do business with you for a lifetime. The ways we can help you the best: Branding + Identity Design UX Design & Development Video + Storytelling Branded Content


18. Webber Koonce Media

Webber Koonce Media focuses on a marketing strategy that makes sense in a digital world. When we join your team, the stress of attracting new business will be off your shoulders.


19. Essential Strategies Group

Cost-effective marketing solutions.


20. TotalCom Marketing Communications

TotalCom Marketing Communications is a full-service advertising, branding, and marketing agency based in Tuscaloosa and Huntsville, Alabama. They help brands tell their story through unforgettable and unique campaigns. TotalCom offers services such as strategic planning, brand storytelling, experiential marketing, and creative services.


21. o2ideas

  • Website: o2ideas.com
  • Headquarters: Birmingham, Alabama, United States
  • Founded: 1967
  • Headcount: 11-50
  • LinkedIn

o2ideas is an advertising and marketing communications agency that helps ambitious brands reach the next level. With over 50 years of experience, they provide creative solutions and spot-on strategies across various digital initiatives. Their world-class work and dedication to going the extra mile set them apart from other agencies.


Want to find more sports marketing companies?


If you want to find more companies that offer brand management, digital marketing solutions, and event organization you can do so with Inven. This list was built with Inven and there are hundreds of companies like these globally.


With Inven you'll also get to know the company's:


  • Ownership: Which of these are private equity backed? Which are family-owned?
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  • Financials: How do these companies perform financially? What are their revenues and profit margins?

...and a lot more!