Top 22 Display Advertising Software Solution Providers
Top 22 Display Advertising Software Solution Providers
The industry in focus presents companies committed to facilitating and optimizing display advertising through pioneering software solutions. Typically, these firms offer innovative platforms that integrate automatic acquisition, retargeting, and performance reporting features — all tailored to enhance the advertising experience for marketers, agencies, and brands. Further, many use artificial intelligence and predictive analytics to automate campaign preparation and execution, ultimately striving to expand reach and increase sales. As the industry embraces the proliferation of online retail and the digitization of advertising, expect an escalating push toward more personalized, data-driven ad campaigns and a larger integration of AI-led tools for smarter decision-making.
Top 22 Display Advertising Software Companies
1. Grupa Wirtualna Polska
- Website: wp.pl
- Headquarters: Warszawa, Mazowieckie, Poland
- Founded: 1995
- Headcount: 1001-5000
- Latest funding type: Undisclosed
WP Ads is an advertising tool that dynamically selects target groups, advertising purchase rates, and appropriate products for presentation. It offers the possibility of reacting to campaign results 24/7 and enables campaign emission to specified user groups or website topics. WP Ads provides effective advertising products (display, native, mailing, WP Sales Booster) without intermediaries.
2. Criteo
- Website: criteo.com
- Headquarters: Paris, Ile-De-France, France
- Founded: 2005
- Headcount: 1001-5000
- Latest funding type: Ipo
Criteo is a commerce media platform that offers automated acquisition and retention solutions for marketers and agencies. They provide retail media opportunities on the open internet, allowing brands and agencies to reach their target audience at the right time. With their AI engine and predictive bidding, Criteo helps save time, optimize campaigns, and increase sales. Their product recommendations and dynamic creative optimization ensure that ads are seen by the right customers. Criteo also connects shopper IDs and commerce data to further enhance campaign performance.
3. Perion Network
- Website: perion.com
- Headquarters: New York, New York, Israel
- Founded: 2001
- Headcount: 501-1000
- Latest funding type: Post Ipo Equity
Perion is a technology company that offers solutions for digital advertising. With a focus on search, social, and display/CTV, Perion aims to capitalize on shifting ad budgets. Their platform provides high impact creative and actionable monitoring for publishers. Perion's business model revolves around capturing and convincing consumers through various channels. They leverage AI and machine learning to optimize traffic and transform consumer journeys. The company is well-positioned for the future of advertising.
4. LOCALiQ_UK
- Website: localiq.co.uk
- Headquarters: High Wycombe, England, United Kingdom
- Founded: 2018
- Headcount: 1001-5000
LOCALiQ is a multi-channel digital marketing company that offers affordable solutions to unlock the potential of businesses. They provide services such as cross-media optimization, content marketing, display advertising, listings management, and more.
5. Marin Software
- Website: marinsoftware.com
- Headquarters: San Francisco, California, United States
- Founded: 2006
- Headcount: 501-1000
- Latest funding type: Ipo
Marin Software is an online ad management software company that helps businesses maximize the return on their marketing dollars. Their Budget Optimizer tool automates campaign management and helps reduce repetitive work, while their performance marketing experts drive extraordinary results. They offer solutions for search ads, social ads, retail/eCommerce, and app advertising.
6. TripleLift
- Website: triplelift.com
- Headquarters: New York, New York, United States
- Founded: 2012
- Headcount: 201-500
TripleLift is a programmatic advertising platform that offers advertising solutions for every channel and every objective. They provide a diverse range of products and packages, including inventory, data solutions, and exchange-traded deals. With innovative technology and a creative gallery, TripleLift helps businesses achieve better ad results.
7. SpotX (now part of Magnite)
- Website: spotx.tv
- Headquarters: Denver, Colorado, United States
- Founded: 2007
- Headcount: 501-1000
- Latest funding type: Acquired
SpotX.tv is the world's largest online portfolio of premium video inventory. It offers a secure environment for media owners to increase the value of their inventory by activating unique first- and third-party audience data. SpotX integrates the Unified ID 2.0 solution to improve relevant advertising while protecting consumer privacy. With their advanced TV ad serving platform, SpotX empowers publishers to simplify workflows and maximize yield.
8. Epom
- Website: epom.com
- Headquarters: Roseau, Kyyivs&S;Ka Oblast&S;, Ukraine
- Founded: 2010
- Headcount: 51-200
- Latest funding type: Series Unknown
Epom is an ad serving software company that offers solutions for ad operations and optimization. They provide automated and data-driven optimization for click-through rates, impressions, and eCPM. Epom offers a range of ad server products including native, mobile, in-app, display, video, and white-label ad servers. They also offer a white-label DSP product and provide pricing and product options for ad servers. Epom serves publishers and ad networks and offers customizable features to fit individual brand identities.
9. Sellics (a Perpetua brand)
- Website: sellics.com
- Headquarters: Berlin, California, Germany
- Founded: 2014
- Headcount: 51-200
- Latest funding type: Acquired
Sellics.com is an advertising optimization software company that offers solutions for Amazon advertising. With their always-on optimization, users can effortlessly scale their advertising and skyrocket growth. They provide research tools, educational resources, and case studies to help businesses succeed on Amazon.
10. Choozle
- Website: choozle.com
- Headquarters: Denver, Colorado, United States
- Founded: 2012
- Headcount: 51-200
Choozle is a digital advertising software company that offers a platform for programmatic advertising campaigns across various mediums. They leverage detailed consumer data to provide clarity, strategy, and simplicity in digital advertising.
11. Adyoulike
- Website: adyoulike.com
- Headquarters: Neuilly-Sur-Seine, Île-De-France, United States
- Founded: 2011
- Headcount: 51-200
- Latest funding type: Acquired
Adyoulike is a global advertising company that offers innovative solutions to build and amplify Stories on the Open Web. With offices in the USA, UK, France, and Italy, they provide a platform for advertisers and publishers to create engaging native ad content. They specialize in retail stories, automatic stories, native social, native video, and native display advertising.
12. Adtelligent Inc.
- Website: adtelligent.com
- Headquarters: New York, Delaware, United States
- Founded: 2008
- Headcount: 51-200
Adtelligent is an advertising technology company that offers supply-side platform, header bidding platform, demand-side platform, and ad exchange solutions. They provide self-serve programmatic monetization solutions for publishers, as well as dynamic ad insertion server-side video ad technology. Their products also include video players, OTT header bidding, and white label SaaS for programmatic digital advertising. Adtelligent caters to a wide range of customers in the advertising industry.
13. SmartyAds
- Website: smartyads.com
- Headquarters: London, New York, United Kingdom
- Founded: 2013
- Headcount: 51-200
SmartyAds is a full-stack programmatic ad tech company that offers supply side platform (SSP), demand side platform (DSP), and white label solutions for scaling businesses. With 8+ years of experience, they provide advanced control and targeting options for brands, media buyers, publishers, and app developers in various ad formats. Their services include programmatic media buying, ad monetization, and yield management solutions. SmartyAds aims to fuel campaign success by streamlining the process and helping clients achieve their desired goals.
14. Boundless
- Website: beboundless.jp
- Headquarters: 千代田区, Japan
- Headcount: 51-200
Boundless is a digital advertising company that offers a comprehensive advertising platform for both domestic and international markets. With their own DSP and SSP platforms, they provide solutions for advertisers and media companies, including display, native, connected TV, and digital out-of-home advertising. They partner with influential media outlets to maximize reach and deliver targeted messages to a wide audience. Boundless also supports overseas advertising promotions through their global ad platform and diverse media brands in over 30 countries and regions.
15. Omnivex Corporation
- Website: omnivex.com
- Headquarters: Concord, Ontario, Canada
- Founded: 1991
- Headcount: 51-200
Omnivex is a software company that offers digital signage solutions for enterprises. Their flagship product, Omnivex Moxie, allows users to create, deploy, and manage digital signage communications. They also provide Omnivex Ink, a web-based application for managing digital signage networks. With a focus on industries like banking, finance, entertainment, healthcare, and hospitality, Omnivex helps businesses improve corporate communications, advertising, and customer engagement.
16. Brainworks Software
- Website: brainworks.com
- Headquarters: Central Islip, New York, United States
- Headcount: 51-200
Brainworks is a company that offers Stratica, a browser-based software solution for media companies. It provides advertising and CRM solutions with innovative features to compete for advertisers. Their software integrates newspaper classified and display advertising sales into a seamless process. Brainworks also offers solutions for ad production tracking, online proofing, billing, circulation, and more. They have a wide customer base, including individual newspapers and publishing companies.
17. Fluid Ads
- Website: fluidads.com
- Headquarters: London, England, United Kingdom
- Founded: 2016
- Headcount: 11-50
Fluid Ads is a digital advertising platform that offers a feature-rich solution for building and delivering digital display campaigns. With A/B testing, geotargeting, retargeting, and dynamic ad options, businesses can optimize their ad performance and improve ROI. They provide managed campaigns or a self-serve platform for businesses of all sizes.
18. Wishmaster Inc
- Website: wishmaster.io
- Headquarters: Encino, California, United States
- Founded: 2009
- Headcount: 11-50
Wishmaster is a white label advertising platform that provides efficient and multifunctional online advertising solutions for ad networks, ad exchanges, media buyers and publishers. Their platform offers advanced statistics, competent architecture cluster solutions, and anti-fraud tools that give you total control over any traffic type to increase revenue and efficiency.
19. AppNexus
- Website: appnexus.com
- Headquarters: New York, New York, United States
- Founded: 2007
- Headcount: 1001-5000
AppNexus is a company that provides digital advertising services and technologies. They offer a variety of solutions to help advertisers reach their target audiences and optimize their ad campaigns.
20. Miles 33
- Website: miles33.com
- Headquarters: Bracknell, Berkshire, United Kingdom
- Founded: 1976
- Headcount: 51-200
- Latest funding type: Acquired
Miles33.com is a company offering software solutions and services in the field of web application and documentation management. With expertise in Tomcat 8, they provide installation, customization, and management of Tomcat instances. The company also offers web applications for browsing documentation, managing Tomcat instances, and accessing Servlet and JSP examples.
21. iPromote
- Website: ipromote.com
- Headquarters: San Luis Obispo, California, United States
- Founded: 2004
- Headcount: 11-50
- Latest funding type: Private Equity
iPromote is an automated ad creation solutions provider that offers industry-leading digital advertising solutions. They specialize in helping enterprise resellers sell and manage SMB advertisers of any budget size at scale.
22. Teamedia
- Website: teamedia.co
- Headquarters: Tbilisi, Minsk, Georgia
- Founded: 2015
- Headcount: 11-50
Teamedia is a PPC Agency that specializes in providing advertising management services for SaaS and tech businesses. They offer comprehensive solutions for Google Ads, Facebook Ads, LinkedIn Ads, and Microsoft Ads. With years of experience in PPC management, Teamedia helps businesses target the right audience, increase user engagement, and optimize ROI. Their team of professionals utilize powerful social media platforms and analytics tools to deliver successful advertising campaigns and address the challenges of B2B marketing. Teamedia is trusted by numerous clients and has a strong focus on customer satisfaction.
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