Top 25 Alternatives to Appcues 2021
Top 25 Alternatives to Appcues 2021
Appcues, positioned in the bustling customer engagement sector, assists businesses in designing tailored user experiences and enhancing product adoption. With a strong focus on in-app messages, tooltips, and comprehensive analyses of user behavior, Appcues has paved its path in the industry. However, numerous market competitors like Selligent Marketing Cloud, Khoros, Strigo and 22 more offer their unique proposition in customer engagement, machine learning, automation, and education platforms. Reviewing these alternatives can provide businesses the insight to select an engagement provider that suits their needs.
Top 25 Appcues alternatives
1. Selligent Marketing Cloud
- Website: selligent.com
- Headquarters: Braine-L’Alleud, California, Belgium
- Founded: 1988
- Headcount: 201-500
- Latest funding type: Acquired
Selligent Marketing Cloud is an AI-powered marketing automation platform that helps businesses make marketing personal, delivering unique and highly relevant experiences to customers across all channels and devices. It combines security with unprecedented marketing capabilities, enabling businesses to combine personalized campaigns backed by real-time data with top-level data security. Selligent enables businesses in various industries, including financial services, media, publishing & entertainment, retail, and travel & hospitality, to drive conversions, retain customers, and increase revenue. With a suite of marketing tools, Selligent supports automation, analysis, and management of omnichannel interactions, helping businesses boost their marketing strategies.
2. Khoros
- Website: khoros.com
- Headquarters: Austin, Texas, United States
- Founded: 2019
- Headcount: 1001-5000
- Latest funding type: Private Equity
Khoros is a customer engagement platform that provides digital-first, omnichannel solutions for enterprises. Its contact center solutions offer agent efficiency, automation, and operational insights. Khoros also offers community engagement tools for self-service support, education, and collaboration. Additionally, it provides social media management solutions for content management, publishing, and governance.
3. Strigo
- Website: strigo.io
- Headquarters: Tel Aviv, Tel Aviv, Israel
- Founded: 2017
- Headcount: 11-50
- Latest funding type: Series A
Strigo.io is a company that provides a powerful product education platform. They help their customers deliver the best possible training experiences and outcomes for any software application. Through their platform, they offer interactive learning experiences within the product and personalized training plans to ensure maximum value for users. Strigo.io focuses on customer education, onboarding, and success by scaling up education programs and minimizing the need for live training sessions.
4. Contextual
- Website: contextu.al
- Headquarters: San Francisco, California (Ca), Albania
- Founded: 2018
- Headcount: 11-50
- Latest funding type: Seed
Contextu.al is a company that provides solutions for driving user engagement and actions in mobile and web apps. They offer features such as contextual help, user feedback surveys, onboarding guides, and interactive announcements. Their platform supports various formats including images, videos, and custom HTML. Contextu.al aims to simplify and accelerate product adoption for businesses.
5. Chameleon
- Website: chameleon.io
- Headquarters: San Francisco, California, United States
- Founded: 2015
- Headcount: 11-50
Chameleon.io offers a product adoption platform designed to enhance user activation, adoption, and retention. With in-app messaging, custom CSS styling, and powerful tours, Chameleon helps companies drive product success and reduce support tickets.
6. UserGuiding
- Website: userguiding.com
- Headquarters: San Francisco, California, United States
- Founded: 2017
- Headcount: 11-50
- Latest funding type: Seed
UserGuiding is a company that offers user onboarding tools and solutions to improve product adoption, retention, and satisfaction. With their in-product experience tools, users can create personalized onboarding experiences, provide tooltips and announcements, and gather support content in one place. They help businesses optimize their user onboarding process and engage customers from start to 'Aha!' moment.
7. ChannelNet
- Website: oneclickfinancial.net
- Headquarters: Dearborn, Michigan, United States
- Founded: 1985
- Headcount: 11-50
OneClick Financial is a digital engagement and loyalty platform designed to deepen relationships with account holders in the financial institution industry. It offers personalized experiences, informative content, and relevant functionality to create a supportive digital financial environment. The platform provides tools like calculators, schedulers, educational materials, and helpful articles, along with targeted offers. OneClick Financial's automated system tracks interactions and behaviors of individual account holders, providing valuable insights and generating measurable ROI for financial services clients.
8. Totango
- Website: totango.com
- Headquarters: Redwood City, California, United States
- Founded: 2010
- Headcount: 51-200
- Latest funding type: Series D
Totango is a customer success platform that helps businesses scale their customer success efforts. It offers enterprise-grade privacy and security, journey orchestration, and integration with existing tools. With Totango, businesses can improve critical touchpoints with customers, adapt their customer journey and CS programs, and enable customer-centricity cross-company. The platform allows businesses to connect all customer data streams to produce accurate, real-time customer context and drive faster time to value. Totango is committed to changing the client success industry by providing leading-edge technology and actionable data.
9. Netcore Cloud
- Website: netcorecloud.com
- Headquarters: Mumbai, Maharashtra, India
- Founded: 1998
- Headcount: 501-1000
Netcorecloud.com is a company that offers intelligent engagement solutions to hypergrowth brands. They focus on delivering relevant content recommendations and omni-channel engagement to enhance customer experiences and drive revenue impact. With over 25 years of experience and a client base of 6,500+ brands, they specialize in customer engagement, email deliverability, and personalized marketing.
10. Vwo
VWO is a technology company that offers a platform for web experimentation, conversion rate optimization, behavior analytics, personalization, and program management. With integrated session replays, click heatmaps, and popup surveys, VWO provides qualitative user insights to augment analysis. It helps businesses optimize web and mobile app experiences, release omnichannel experiences confidently, understand visitor behavior, and delight each visitor with tailored experiences. VWO serves various customer groups including eCommerce, SaaS, eLearning, media/publication, and enterprises. The company's offerings include web and mobile app experimentation, behavior analytics, personalization, and program management.
11. Swrve
- Website: swrve.com
- Headquarters: San Francisco, California, United States
- Founded: 2011
- Headcount: 51-200
- Latest funding type: Acquired
Swrve is a behavioral insights marketing cloud platform that offers products like open data architecture, intelligent integration APIs, and real-time triggering for personalized customer experiences. With connectors to Oracle Marketing Cloud and Salesforce Marketing Cloud, Swrve enables brands to create and deliver engaging and relevant messaging across multiple channels. Their offerings include AI predictive decisioning, UX optimization, and personalized push notifications.
12. Coveo
- Website: coveo.com
- Headquarters: Quebec City, Quebec, Canada
- Founded: 2005
- Headcount: 501-1000
- Latest funding type: Ipo
Coveo is a company that provides AI-powered enterprise search solutions and personalization. They help businesses deliver relevant and personalized experiences to their customers. With their intelligent search technology and content personalization, Coveo enables businesses to serve up relevant product results and tailored content recommendations that drive customer engagement and conversion.
13. Braze
- Website: braze.com
- Headquarters: New York, New York, United States
- Founded: 2011
- Headcount: 1001-5000
- Latest funding type: Ipo
Braze is a customer engagement platform that enables businesses to deliver personalized messages across various channels like mobile, web, email, SMS, and more. They provide flexible APIs, enterprise-grade security, and compliance for world-class customer engagement at any scale.
14. OneSignal
- Website: onesignal.com
- Headquarters: San Mateo, California, United States
- Founded: 2014
- Headcount: 51-200
- Latest funding type: Series C
OneSignal is a market-leading self-serve customer engagement solution that offers Push Notifications, Email, SMS, and In-App messaging. With OneSignal, businesses can stay in front of their customers even after they leave their site, reach customers directly on their phone, and deliver highly relevant content. The platform integrates with leading analytics, CMS, and eCommerce solutions.
15. Kissmetrics
- Website: kissmetrics.io
- Headquarters: San Francisco, California, United States
- Founded: 2008
- Headcount: 11-50
- Latest funding type: Series B
Kissmetrics.io offers marketing analytics services for businesses, helping them track user behavior on websites and apps to accelerate growth and increase conversions. With the ability to track unique events and segment users, Kissmetrics provides valuable insights to improve customer engagement and drive revenue.
16. Apxor
Apxor is a digital nudging platform for apps that helps businesses improve user onboarding, feature adoption, and conversions. With Apxor, companies can personalize and contextualize their nudges in real time to create delightful product experiences. The platform offers features like tooltips, coachmarks, in-app messages, and walk-throughs to guide users and increase engagement. Apxor's solutions are designed to capitalize on micro-moments and provide actionable insights for enhancing the overall user experience.
17. Mixpanel
- Website: mixpanel.com
- Headquarters: San Francisco, California, United States
- Founded: 2009
- Headcount: 201-500
- Latest funding type: Series C
Mixpanel is a powerful analytics platform that allows businesses to build funnels, analyze user flows, create cohorts, and make data-informed decisions. With Mixpanel, users can easily track and understand user behavior, retention rates, and conversion rates. The platform offers interactive reports, limitless segmentation, and scalable infrastructure to help businesses measure and improve their performance.
18. Segment
- Website: segment.com
- Headquarters: San Francisco, California, United States
- Founded: 2012
- Headcount: 501-1000
- Latest funding type: Acquired
Segment is a customer data platform that helps businesses collect, analyze, and activate their customer data. With a single API, Segment allows companies to standardize their data collection across multiple platforms and channels. It provides real-time integrated data flows and offers a unified view of the customer, enabling personalized marketing campaigns and data-driven decision-making.
19. Userpilot
- Website: userpilot.com
- Headquarters: San Francisco, California, United States
- Founded: 2018
- Headcount: 51-200
- Latest funding type: Seed
Userpilot is a company that specializes in delivering personalized in-app experiences to increase growth metrics at every stage of the user journey.
20. Aptrinsic by Gainsight
- Website: aptrinsic.com
- Headquarters: San Mateo, California, United States
- Founded: 2016
- Headcount: 11-50
Aptrinsic is a company that offers product-led growth solutions for SaaS companies. They enable products to increase trial conversion, accelerate return on product investments, and increase customer retention.
21. Parlor.io
- Website: parlor.io
- Headquarters: Boston, Massachusetts, United States
- Founded: 2017
- Headcount: 11-50
Parlor.io provides User Relationship Management (URM) software that helps businesses drive revenue by deeply understanding their most important users. It integrates with existing CRM systems to track user relationships and behavior, allowing for personalized in-product experiences and automation of post-behavior workflows.
22. Conpass
- Website: conpass.io
- Headquarters: Florianópolis, Santa Catarina, Brazil
- Founded: 2016
- Headcount: 11-50
- Latest funding type: Acquired
Conpass is a platform for automating the customer experience. It helps businesses improve customer satisfaction and engagement by providing tools for onboarding, user guidance, and feedback management.
23. Upshot.ai
Upshot.ai is a customer engagement and feedback platform that helps businesses collect valuable insights through in-app micro surveys. They offer a range of features, such as configuring surveys, designing engagement campaigns with multimedia content, and accessing analytical reports. With their unique array of engagement actions, businesses can create personalized relationships with customers and boost digital revenue streams.
24. Froged
- Website: froged.com
- Headquarters: Málaga, Spain, Spain
- Founded: 2019
- Headcount: 11-50
- Latest funding type: Seed
Froged is a customer experience platform that helps businesses improve customer engagement and loyalty. It offers a suite of tools and features, including behavioral segmentation, in-app messages, and proactive customer support. With Froged, companies can onboard customers faster, enhance their product adoption, and increase customer satisfaction.
25. Piano
- Website: piano.io
- Headquarters: Amsterdam, Noord-Holland, United States
- Founded: 2011
- Headcount: 501-1000
- Latest funding type: Debt Financing
Piano.io is a digital business platform that offers solutions and services to help companies build and optimize their online presence. Their platform includes features such as audience segmentation, A/B testing, and marketing automation. With a focus on creating personalized customer experiences, Piano.io enables businesses to drive conversions and build commercial relationships with their users.
Want to find more Appcues alternatives?
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