Top 25 Companies Excelling in Customer Intelligence
Top 25 Companies Excelling in Customer Intelligence
The customer intelligence industry is a rapidly growing domain, focused on collecting, analyzing, and applying customer data to guide business strategies. Companies operating in this sector typically specialize in areas such as data analytics, consumer insights, measurement solutions, and customer service management. Typically, they utilize big data and AI to understand consumer behaviors, helping businesses gauge customer interactions with their brands, products, and services. The industry is currently poised towards a more technology-driven approach, with an increasing emphasis on automation, predictive modeling, and AI-based insights for comprehensive customer understanding.
Top 25 Customer Intelligence Companies
1. Dynata
- Website: dynata.com
- Headquarters: Plano, Texas, United States
- Founded: 1999
- Headcount: 5001-10000
- Latest funding type: Private Equity
Dynata is the world's largest first-party data company, providing insights, activation, and measurement solutions for businesses. With over 6000 customers in various industries, Dynata connects its high-quality data with clients' own sources to deliver a holistic view of customers and markets. Their platform offers services for data enrichment, connection, and activation. Dynata's robust methodology and insightful analytics enable businesses to make smarter decisions based on accurate insights.
2. J.D. Power
- Website: jdpower.com
- Headquarters: Troy, Michigan, United States
- Founded: 1968
- Headcount: 501-1000
- Latest funding type: Acquired
J.D. Power is a global leader in consumer insights, advisory services, and data and analytics. They utilize big data, artificial intelligence, and algorithmic modeling to understand consumer behavior. With over 50 years of experience, they provide industry intelligence on customer interactions with brands and products. Trusted by leading businesses, J.D. Power guides customer-facing strategies across major industries.
3. InMoment
- Website: inmoment.com
- Headquarters: South Jordan, Utah, United States
- Founded: 2000
- Headcount: 1001-5000
- Latest funding type: Acquired
InMoment is a customer experience management company that helps businesses improve customer experiences and drive loyalty and retention. Their solutions include case management, action planning, feedback sharing, and trend assessment. With a focus on insights and analytics, they empower employees to transform culture and business. They also offer market research strategies and personalized reporting for frontline to CEO. InMoment partners with top retailers and financial institutions, providing powerful technology and services to enhance customer service and deliver better experiences.
4. Idc
- Website: idc.com
- Headquarters: Needham, Massachusetts, United States
- Founded: 1964
- Headcount: 1001-5000
IDC is a global market intelligence firm that offers subscription research, data and analytics solutions, and custom solutions for tech suppliers and buyers. They provide industry insights, advisory services, and investment research for IT executives. IDC is headquartered in the USA and has offices worldwide.
5. Elife
- Website: elife.com.br
- Headquarters: São Paulo, Sao Paulo, Brazil
- Founded: 2004
- Headcount: 501-1000
Elife.com.br is a company that offers customer intelligence and customer experience services. They help businesses gather valuable insights about their customers and improve their overall customer experience.
6. WYgroup
- Website: wygroup.net
- Headquarters: Lisboa, Lisboa, Portugal
- Founded: 2001
- Headcount: 201-500
WYgroup.net offers digital transformation solutions, market research, competitive intelligence, and customer analytics. With expertise in various industries including telecom, banking, healthcare, beauty, and energy, they help businesses make informed decisions and improve ROI. They specialize in data analysis, media analysis, and provide insights on market dynamics.
7. Luth Research
- Website: luthresearch.com
- Headquarters: San Diego, California, United States
- Founded: 1977
- Headcount: 201-500
Luth Research is a data collection and market research company that provides insightful customer journey and shopper insights. They offer a range of research services, including audience and shopper behavior tracking, ad effectiveness testing, and cross-platform media consumption analysis.
8. Streetbees
- Website: streetbees.com
- Headquarters: London, London, United Kingdom
- Founded: 2015
- Headcount: 51-200
- Latest funding type: Non Equity Assistance
Streetbees is a consumer intelligence platform and market research software solutions provider. They offer cross-category health monitoring and insights to help CPG brands combat inflation. With their AI-driven platform, they provide access to the full context and emotions that drive consumer decisions.
9. Zinklar
- Website: zinklar.com
- Headquarters: Barcelona, Barcelona, Spain
- Founded: 2015
- Headcount: 51-200
- Latest funding type: Series A
Zinklar is a consumer insights platform that empowers brands to adapt their strategies to consumer trends. They offer survey platforms, audience profiling, and consumer buying habit analysis. Their platform allows for fast decision-making in testing product concepts, brand names, packaging, price, and advertising campaigns. Zinklar is funded by Innvierte, an investment program. With access to consumers in 80 countries, they provide maximum representativeness and trustworthy insights.
10. Clootrack
- Website: clootrack.com
- Headquarters: Claymont, Delaware, India
- Founded: 2017
- Headcount: 51-200
- Latest funding type: Acquired
Clootrack is a platform that helps B2C brands, management consultants, and private equity funds connect with customers by identifying opinions that matter. They provide actionable insights by analyzing customer chatter and real-time consumer data, simplifying market research. Their powerful AI algorithm takes into account the intensity of emotion in online conversations, allowing brands to understand hidden factors that influence customer priorities.
11. Symanto
- Website: symanto.com
- Headquarters: Nuremberg, Bavaria, Germany
- Founded: 2010
- Headcount: 51-200
Symanto is a company that offers AI-powered solutions for market insights and brand health. They provide products and services for commercial due diligence, voice of customer analysis, and human resources optimization.
12. Fable Data
- Website: fabledata.com
- Headquarters: London, England, United Kingdom
- Founded: 2017
- Headcount: 51-200
Fable Data is a company specializing in data monetization with a proven track record of ethically-oriented practices. They provide real-time European transaction data to empower informed investment decisions.
13. myWorkUp
- Website: myworkup.net
- Headquarters: Barcelona, Barcelona, Spain
- Founded: 2015
- Headcount: 11-50
- Latest funding type: Seed
Myworkup.net is a company that offers retail intelligence solutions to businesses. They collect and analyze data to provide insights on customer behavior, market trends, and competitor analysis.
14. Mirats Insights
- Website: miratsinsights.com
- Headquarters: Mumbai, Maharastra, India
- Founded: 2021
- Headcount: 11-50
Mirats Insights is a company that specializes in providing digital innovation in customer insights. They offer a range of services and solutions to help businesses gain a deeper understanding of their customers and make data-driven decisions.
15. Kpi6
- Website: kpi6.com
- Headquarters: Milan, Lombardy, Italy
- Founded: 2016
- Headcount: 11-50
- Latest funding type: Series Unknown
KPI6 is a Digital Consumer Intelligence Platform that provides insights and analysis on consumer behavior, trends, and preferences. It offers AI-powered tools and APIs for real-time data integration and analysis, allowing companies to make more informed decisions and stay ahead of the competition.
16. Pulse Insights
- Website: pulseinsights.com
- Headquarters: New York, New York, United States
- Founded: 2013
- Headcount: 11-50
Pulse Insights is a platform that helps digital marketing and product teams unlock valuable customer insights. It offers omnichannel technology to understand and solve reasons for abandonment, dataset segmentation, web analytics, replay sessions, personalized content, and more.
17. Newgrove
- Website: newgrove.com
- Headquarters: London, England, United Kingdom
- Founded: 1992
- Headcount: 11-50
Newgrove Limited offers a location intelligence platform, Periscope®, that enables UK and European brands to make strategic decisions about their locations based on customer insight and local demographics.
18. Pivony
- Website: pivony.com
- Headquarters: Claymont, Delaware, United States
- Founded: 2020
- Headcount: 11-50
- Latest funding type: Pre Seed
Pivony is a customer intelligence platform that offers voice of customer analytics by analyzing data from multiple sources such as social media, survey results, and reviews. It provides brand insights to its customers to help them understand their customer needs better.
19. Oculus360
- Website: o360.ai
- Headquarters: Addison, Texas, United States
- Founded: 2012
- Headcount: 11-50
- Latest funding type: Series A
O360 is an AI-powered insights platform that transforms customer voice into brand advantage. The platform helps companies to gain a better understanding of consumers and the marketplace.
20. Hypatia Research Group: Actionable Insight & Primary Research Studies
- Website: hypatiaresearch.com
- Headquarters: Lexington, Massachusetts, United States
- Founded: 2008
- Headcount: 11-50
Hypatia Research Group provides end-user organizations with independent primary research assessments for decision-support in evaluating various enabling technologies, service providers and consulting firms. Their research provides actionable insight that companies may use in compiling a software or consultancy vendor shortlist.
21. Talemetry
- Website: talemetry.com
- Headquarters: Richmond, British Columbia, Canada
- Founded: 2000
- Headcount: 51-200
- Latest funding type: Acquired
Talemetry is a company that specializes in customer analytics and intelligence for consumer insights. They provide solutions that help businesses understand their customers and improve their marketing strategies.
22. Statsit
- Website: statsit.com
- Headquarters: Singapore, Central Region, Singapore
- Founded: 2008
- Headcount: 11-50
STATSIT is a leading social intelligence company that combines data mining and human analysis to provide premium insights for businesses. They offer a comprehensive measurement framework for social media and strategic consulting services. Their unique methodologies provide affordable insights that are hard to obtain through other methods.
23. Kale
- Website: wearekale.com
- Headquarters: Barcelona, Cataluña, Spain
- Founded: 2021
- Headcount: 51-200
We Are Kale uses customer insights and market data to design commercial and marketing strategies that improve customer experience and drive sales.
24. MapsData Research
- Website: mapsdataresearch.com
- Headquarters: Bogotá, Bogotá D.C., Colombia
- Founded: 2016
- Headcount: 51-200
MapsDataResearch is a company that offers advanced and comprehensive research solutions through the use of cutting-edge location and market data analysis tools.
25. Aurigam Growth Consulting
- Website: aurigam.com
- Headquarters: Guadalajara, Jalisco, Mexico
- Founded: 2010
- Headcount: 11-50
Aurigam is a growth consulting firm specializing in analytics, business strategy, and innovation. They use advanced techniques to model and mine data to help companies expand their market share and customer base. Aurigam places a strong focus on customer insights to drive client profitability, providing tailored solutions to help clients achieve growth and increase ROI.
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