The influencer marketing industry in California works at the intersection of social media and advertising, partnering brands with influential personalities to drive product awareness and brand sentiment. This business arena comprises firms offering services in partnership management, analytics, creator recruitment, content management, and more. By leveraging the influential power of content creators, these firms usher brands into an era of organic and genuine marketing. As digital consumption rises, this industry stands at the cusp of significant expansion and evolution.


Top 25 influencer marketing companies in California

1. impact.com

  • Website: impact.com
  • Headquarters: Santa Barbara, California, United States
  • Founded: 2008
  • Headcount: 501-1000
  • Latest funding type: Private Equity
  • LinkedIn

impact.com is a partnership management platform that handles the entire partnership life cycle across any partnership type. They offer services such as influencer marketing, affiliate marketing, mobile partnerships, business development, analytics, and attribution. With their platform, brands can optimize their partnership strategies and drive growth through partnerships.


2. Grin

  • Website: grin.co
  • Headquarters: Sacramento, California, United States
  • Founded: 2014
  • Headcount: 201-500
  • Latest funding type: Series B
  • LinkedIn

GRIN is a Creator Management Platform that specializes in influencer marketing. They help brands partner with content creators who have a strong connection with their audience to increase awareness, improve brand sentiment, and generate honest product endorsements. They offer tools and software for discovery & recruitment, relationship management, product seeding, creator payment, content management, and reporting & analytics.


3. Awesomeness

  • Website: awesomenesstv.com
  • Headquarters: Los Angeles, California, United States
  • Founded: 2012
  • Headcount: 201-500
  • Latest funding type: Acquired
  • LinkedIn

AwesomenessTV is a leading entertainment brand that connects brands to Gen Z through scalable solutions informed by youth culture. They offer premium content, including hit shows and films, featuring digital creators, celebrities, and influencers. AwesomenessTV is known for providing the content that Gen Z craves, on the platforms they live on.


4. NeoReach

  • Website: neoreach.com
  • Headquarters: San Francisco, California, United States
  • Founded: 2014
  • Headcount: 51-200
  • Latest funding type: Series Unknown
  • LinkedIn

NeoReach is a leading global influencer platform that enables world-class original influencer campaigns for leading brands and Global Fortune 500 companies. With a connected network of influencers, our team collaborates with yours to create authentic, data-driven campaigns that align with your brand story. We specialize in infusing core messaging into creative content, optimizing it for distribution and promotion.


5. Traackr

  • Website: traackr.com
  • Headquarters: San Francisco, California, United States
  • Founded: 2009
  • Headcount: 51-200
  • Latest funding type: Debt Financing
  • LinkedIn

Traackr is a data-driven influencer marketing software that helps brands build awareness and drive sales through smart partnerships. They provide solutions for influencer discovery and vetting, coordination and visibility, investment optimization, and measurement standardization.


6. Aspire

  • Website: aspire.io
  • Headquarters: San Francisco, California, United States
  • Founded: 2013
  • Headcount: 51-200
  • Latest funding type: Series A
  • LinkedIn

Aspire.io is a platform for e-commerce brands to succeed in influencer marketing. They offer campaign management, content creation, sales tools, and measure ROI. With integrations to popular platforms like Shopify, they help brands go viral on TikTok, run influencer ads, and grow brand awareness. Their services include influencer search, creator marketplace, and ambassador marketing. The company caters to e-commerce brands looking to partner with influential customers and generate user-generated content.


7. AspireIQ

  • Website: aspireiq.com
  • Headquarters: San Francisco, California, United States
  • Founded: 2013
  • Headcount: 51-200
  • LinkedIn

AspireIQ is a company that offers a platform for creating and managing influencer marketing campaigns. Their platform enables businesses to connect with influencers and run effective marketing campaigns to increase brand awareness and drive sales.


8. Studio71, LP

  • Website: studio71.com
  • Headquarters: Beverly Hills, California, United States
  • Founded: 2011
  • Headcount: 51-200
  • Latest funding type: Series Unknown
  • LinkedIn

Studio71 is a global media business that offers a one-stop shop for developing, creating, sharing, and targeting influencer marketing campaigns. They connect digital-first brands with digital-first cultural influencers and audiences.


9. HDF.LA

  • Website: hdf.la
  • Headquarters: Los Angeles, California, United States
  • Founded: 1992
  • Headcount: 11-50
  • LinkedIn

HDF.LA is an integrated creative agency that partners with new and established brands to craft brand stories and deliver beautiful results. They offer a full suite of pre and post production services, including casting, influencer marketing, location scouting, shoot production, editing, sound design, coloring, and retouching. HDF.LA specializes in developing and executing strategic creative solutions and experiences based on insights, engaging consumers and building brand presence, awareness, and advocacy.


10. Rq

  • Website: rqagency.com
  • Headquarters: Los Angeles, California, United States
  • Founded: 2016
  • Headcount: 11-50
  • LinkedIn

RQ Agency is a company specializing in relationship intelligence, allowing brands to leverage influencer and creator relationships for effective brand marketing.


11. TapInfluence

  • Website: tapinfluence.com
  • Headquarters: Mountain View, California, United States
  • Founded: 2009
  • Headcount: 11-50
  • Latest funding type: Acquired
  • LinkedIn

TapInfluence is a premier influencer marketing software that helps marketers measure reach, views, media value, conversion, and ROI to showcase the value of influencer marketing campaigns.


12. C/C/G - Full Service Digital Marketing Agency

  • Website: ccg.la
  • Headquarters: Los Angeles, California, United States
  • Founded: 2007
  • Headcount: 11-50
  • LinkedIn

CCG.LA is a marketing agency based in Los Angeles, California. They specialize in helping restaurants and food franchises establish strong branding and drive sales through effective social media marketing campaigns. With a focus on digital marketing and branding strategies, CCG.LA offers fully managed influencer marketing and social media marketing services.


13. CLEVER Influencer Marketing Agency

  • Website: realclever.com
  • Headquarters: San Francisco, California, United States
  • Founded: 2009
  • Headcount: 11-50
  • LinkedIn

CLEVER is an influencer marketing agency that helps brands with influencer strategy and execution. They offer solutions to grow a brand's reach, authority, and share of voice.


14. Gr0

  • Website: gr0.com
  • Headquarters: Los Angeles, California, United States
  • Founded: 2020
  • Headcount: 51-200
  • LinkedIn

GR0 is a digital marketing agency specializing in SEO services and online marketing strategies. They help businesses improve their search engine rankings, increase organic traffic, and drive conversions. With a focus on delivering results and maximizing return on investment, GR0 provides tailored solutions to help businesses reach their marketing goals.


15. First Media US

  • Website: first.media
  • Headquarters: Los Angeles, California, United States
  • Founded: 2004
  • Headcount: 51-200
  • LinkedIn

First Media is an award-winning digital media and performance marketing company that creates content and distributes it through our publisher channels to drive awareness, intent, and action for your brand.


16. Channel Factory

Channel Factory is a company that specializes in conscious advertising. They offer solutions to align ads with relevant content and reach the right audience. Their services include brand suitability, contextual alignment, and guaranteed outcomes.


17. SparkPR

  • Website: sparkpr.com
  • Headquarters: San Francisco, California, United States
  • Founded: 1999
  • Headcount: 51-200
  • LinkedIn

SparkPR is a PR and marketing firm with a focus on creating innovative campaigns for brand leaders. They offer integrated marketing and PR services to help businesses thrive in today's complex world.


18. D'Andrea Visual Communications

D'Andrea Visual Communications is a company offering visual communication solutions. They specialize in providing creative design services, branding, and marketing materials to businesses. With their expertise in graphic design, they help clients establish a strong visual presence to effectively communicate their message to their target audience.


19. SocialPulsar

SocialPulsar is a digital marketing agency that specializes in social media management, marketing automation, and branding. They provide services such as AI chatbots, mobile app development, website development, and eCommerce development. They help businesses increase their online presence, improve brand identity, and optimize marketing strategies.


20. Blaze Pr

  • Website: blazepr.com
  • Headquarters: Santa Monica, California, United States
  • Founded: 1990
  • Headcount: 11-50
  • Latest funding type: Series Unknown
  • LinkedIn

Blaze PR is a strategy and communications firm that helps lifestyle brands gain attention, stand out in the market, and increase their market share.


21. Crown + Conquer

Crown + Conquer is an independent agency that creates a multi-sensory experience celebrating the full spectrum of femininity. They specialize in experiential amplification for brands, challenging them to be an interaction with culture rather than a reflection. With a focus on truth and authenticity, they pioneer a new measure of success for their clients.


22. btrax

  • Website: btrax.com
  • Headquarters: San Francisco, California, United States
  • Founded: 2004
  • Headcount: 11-50
  • LinkedIn

btrax is a market entry design and marketing company that helps businesses enter and grow in the Japanese market. They specialize in assisting companies with brand localization and offer services such as research, validation, and growth marketing.


23. Branding Los Angeles

Branding Los Angeles is a leading multi-cultural strategic branding agency specializing in creating a brand's digital footprint, innovative communication engagements, and comprehensive public affairs strategies.


24. Zenzi, Values Market Research

  • Website: zenzi.com
  • Headquarters: Del Mar, California, United States
  • Founded: 2002
  • Headcount: 11-50
  • LinkedIn

Zenzi is a values marketing company that helps brands understand and target their customers on a deeper level. Through their ValueBase research, they develop personalized marketing campaigns that resonate with individuals' values. Their expertise in brand identity brings visual cohesion to all customer touchpoints, and their values-based campaigns have been shown to increase engagement by an average of 40%. Zenzi partners with leading brands to inspire and motivate customers, leveraging the power of values to drive brand loyalty and awareness.


25. Fidelitas

  • Website: fidelitas.co
  • Headquarters: San Diego, California, United States
  • Founded: 2008
  • Headcount: 11-50
  • LinkedIn

Fidelitas is a full-service marketing agency that helps clients achieve success in their marketing campaigns. They offer a range of services including paid media, social media, SEO, email marketing, public relations, and content marketing.


Want to find more influencer marketing companies?


If you want to find more companies that provide services spanning partnership management, influencer and affiliate marketing you can do so with Inven. This list was built with Inven and there are hundreds of companies like these globally.


With Inven you'll also get to know the company's:


  • Ownership: Which of these are private equity backed? Which are family-owned?
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...and a lot more!