Dovetail, operating at the intersection of data analytics and customer insights, helps businesses worldwide use targeted consumer research to drive sound product decisions. DovetailApp gathers and analyzes user research data, translating it into actionable strategies. Though Dovetail has carved a niche for itself in the sector, the competitive landscape abounds with vibrant alternatives that offer equally potent insights, ranging from platforms focused on audience profiling, quick decision-making tools, AI-powered analytics to sentiment analysis services. As the industry propels towards augmenting the role of AI in generating consumer insights, the market buzzes with robust alternatives.


Top 20 Dovetail alternatives

1. Zinklar

  • Website: zinklar.com
  • Headquarters: Barcelona, Barcelona, Spain
  • Founded: 2015
  • Headcount: 51-200
  • Latest funding type: Series A
  • LinkedIn

Zinklar is a consumer insights platform that empowers brands to adapt their strategies to consumer trends. They offer survey platforms, audience profiling, and consumer buying habit analysis. Their platform allows for fast decision-making in testing product concepts, brand names, packaging, price, and advertising campaigns. Zinklar is funded by Innvierte, an investment program. With access to consumers in 80 countries, they provide maximum representativeness and trustworthy insights.


2. Viable

Viable is a data analytics company that provides deep audience insights and analysis to help businesses improve their marketing, product management, and customer experience. Customers can organize their research data and gain valuable insights all in one place. Viable offers AI-powered tools that enable companies to make data-backed decisions quickly and efficiently.


3. Thematic

  • Website: getthematic.com
  • Headquarters: San Francisco, California, New Zealand
  • Founded: 2016
  • Headcount: 11-50
  • Latest funding type: Seed
  • LinkedIn

Thematic is a feedback analytics platform that helps fast-growing products uncover themes and sentiment in their datasets with AI. It offers tools to slice and dice feedback, analyze text and sentiment, and modify themes. Thematic enables businesses to turn unstructured feedback into actionable intelligence.


4. Product People

Product People is a team of interim product managers and leaders who provide support during parental leaves, scale product management teams, and lead key initiatives. They onboard quickly, collaborate with cross-functional teams, and make data-driven product choices. Their community consists of talented product managers who work on a wide range of products in various industries. They focus on hiring for skills and promote personal growth. They have experience with high traffic and complex digital products, and they offer comprehensive understanding of web and mobile technologies. They have worked with clients in scale-up and larger organizations.


5. Getwizer

  • Website: getwizer.com
  • Headquarters: New York, New York, United States
  • Founded: 2014
  • Headcount: 11-50
  • Latest funding type: Series A
  • LinkedIn

Getwizer is a knowledge base platform that offers advanced indexing and search capabilities. It allows organizations to gain unprecedented understanding of consumer trends, patterns, and anomalies. With the help of AI, automation, and machine learning, Getwizer breaks down research into optimizable units, while their in-house research specialists provide human insights. It enables collaboration among research, product, and marketing stakeholders.


6. Nabler (now Brainlabs)

  • Website: nabler.com
  • Headquarters: New York, New York, United States
  • Founded: 2004
  • Headcount: 201-500
  • LinkedIn

Nabler is a data analytics company that specializes in creating testing strategies and designs, platform configurations, and post-test analyses. They offer award-winning data experiences beyond reporting automation, such as ROAS for online campaigns and media mix modeling. They also provide solutions in data science and data engineering, digital analytics platforms, and customer journey analytics. Nabler works with various industries, including healthcare, and offers services like conversion rate optimization and user experience research. They are known for their expertise in Google Analytics and Adobe Analytics.


7. Sprig

  • Website: sprig.com
  • Headquarters: San Francisco, California, United States
  • Founded: 2018
  • Headcount: 51-200
  • Latest funding type: Series B
  • LinkedIn

Sprig is a product research platform that helps companies gain valuable insights about their customers. It offers tools to record participant screens, collect user feedback, and analyze data. With advanced targeting and AI analysis, Sprig enables businesses to optimize their product development process and improve user satisfaction.


8. Insight7

  • Website: insight7.io
  • Headquarters: Florida, New York, United States
  • Founded: 2022
  • Headcount: 11-50
  • LinkedIn

Insight7 is an AI-powered Customer Insights Repository enabling teams to discover key insights, pain points, and sentiments in customer feedback. With a mission to help teams save time in discovering product-market fit, the platform extracts insights and themes from interviews, surveys, and NPS data to help marketers, designers, product managers and researchers prioritize usability improvements, define positioning and messaging, and identify user segments.


9. US Edge

  • Website: usedge.com
  • Headquarters: Grand Forks, North Dakota, United States
  • Founded: 1988
  • Headcount: 51-200
  • LinkedIn

Usedge is a research solution for UX Design teams that provides powerful insights and tools to improve customer experience. It offers workshops, pre-built exercises, and ready-to-use tools to gather knowledge from users and integrate it into project documentation. With a focus on user data, Usedge helps qualify insights, plan product roadmaps, and create services driven by concrete inputs.


10. MindMiners

  • Website: mindminers.com
  • Headquarters: São Paulo, Sao Paulo, Brazil
  • Founded: 2013
  • Headcount: 51-200
  • Latest funding type: Seed
  • LinkedIn

MindMiners is a research and insights company that helps businesses make data-driven decisions. They offer a platform for real-time consumer research, allowing companies to understand their customers and launch successful products. MindMiners provides services in consumer behavior analysis, product development, brand communication, and customer satisfaction.


11. Tetra Insights

  • Website: tetrainsights.com
  • Headquarters: Boulder, Colorado, United States
  • Founded: 2018
  • Headcount: 11-50
  • Latest funding type: Series A
  • LinkedIn

Tetra Insights is a platform that sets the new standard for qualitative data analysis. It offers features that are intuitive, powerful, and flexible for any use case, making qualitative data as accessible as quantitative. It enables organizations to transform their research studies into impactful insights.


12. Maze

  • Website: maze.co
  • Headquarters: Paris, Île-De-France, France
  • Founded: 2018
  • Headcount: 51-200
  • Latest funding type: Series B
  • LinkedIn

Maze.co is a platform that allows users to rapidly test and validate prototypes, concepts, copy, and more. It offers seamless integration with design platforms like Figma and Adobe XD, targeted product research campaigns, automated metrics and reports for user insights, and collaborative features to build better user experiences.


13. Bovitz, Inc.

  • Website: bovitzinc.com
  • Headquarters: Encino, California, United States
  • Founded: 2003
  • Headcount: 11-50
  • LinkedIn

Bovitz, Inc. is a research firm that focuses on understanding people and providing insights for businesses. They believe in putting people first and strive to deliver the truth about what people want and how businesses can meet their needs. With a culture that values individuality and passion, they encourage their team to be authentic and daring. Bovitz invites everyone to share their thoughts and experiences, aiming to create a powerful voice for individuals. Through their work, they help businesses succeed by prioritizing people over profit.


14. Betafi

  • Website: betafi.co
  • Headquarters: Singapore, Central Region, Singapore
  • Founded: 2020
  • Headcount: 11-50
  • Latest funding type: Pre Seed
  • LinkedIn

Betafi is a user research platform that helps teams build products based on customer feedback. With features like structured immersive experiences, Zoom integration, and video clipping, Betafi reduces the number of iterations needed to develop features. Users can try the product with 3 free session hours and upgrade to a paid plan for more collaboration. Betafi is loved by teams in various roles, including marketers, UX researchers, CTOs, and co-founders.


15. empfohlen.de

Empfohlen.de is a company that offers a platform for individuals to provide reviews and insights on various products and services. Users can sign up, share their opinions, and earn rewards for their participation.


16. Doctor's Voice

Doctor's Voice is a digital platform providing free access to hundreds of clinically significant polls and surveys for healthcare industry decision-making in India.


17. Platform One

  • Website: platform1.cx
  • Headquarters: Sydney, New South Wales, Australia
  • Founded: 1992
  • Headcount: 51-200
  • LinkedIn

Platform One is a full-service agency that offers research solutions to enhance customer retention, decrease cost to serve, and increase advocacy. They provide intuitive CX platforms for feedback collection, analysis, and case management. With a focus on human-centric experiences, they offer straightforward, action-oriented CX programs to help businesses understand their customers and deliver exceptional outcomes.


18. Great Question

  • Website: greatquestion.co
  • Headquarters: Oakland, California, United States
  • Founded: 2021
  • Headcount: 11-50
  • Latest funding type: Seed
  • LinkedIn

Research Operations Tremendous integration


19. MarketResearch.com

  • Website: marketresearch.com
  • Headquarters: Rockville, Maryland, United States
  • Founded: 1998
  • Headcount: 51-200
  • Latest funding type: Series A
  • LinkedIn

MarketResearch.com is a company that offers market research reports, research highlights, and innovative knowledge centers to help businesses grow.


20. Oprosso

  • Website: oprosso.ru
  • Headquarters: Тверь, Тверь, Russian Federation
  • Headcount: 11-50
  • LinkedIn

Oprosso is a platform that helps businesses understand and improve the customer experience. With features like online research management, UX research, and employee engagement evaluation, Oprosso enables companies to gather feedback at every stage and create a unique customer experience.


Want to find more Dovetail alternatives?


If you want to find more companies like Dovetail that offer robust tools for audience insights, analytics, and data-driven decisions you can do so with Inven. This list was built with Inven and there are hundreds of companies like these globally.


With Inven you'll also get to know the company's:


  • Ownership: Which of these are private equity backed? Which are family-owned?
  • Contact data: Who are the owners and CEO's? What are their emails and phone numbers?
  • Financials: How do these companies perform financially? What are their revenues and profit margins?

...and a lot more!